I was responsible for refreshing the look and feel of Terminix’s (then) current designs for their landing pages. The paid search designs were built for google search ads in mind and to help convert leads into sales. Multiple concepts were created to test the best solution and are currently in market right now. The DM landing pages had more room to play in terms of layout, design, and visual concept. These were built to compliment concepts for Terminix’s 2012 Direct Mail campaign.